The Anti-Smartphone
DISCIPLINE
Branding
OVERVIEW
Technology these days has everyone plugged in and zoned out. When you go out, you need your phone, but do you really need your smartphone? Social media takes aways from living in the moment. With Fone, you have the necessities and ability to make calls, text, and take photos. Take your Fone with you and “plug out” of social media.
SCOPE
Brand Identity
Illustration
Art Direction
Name + Logo Development